Wednesday, April 1, 2015
In school I took French, so I avoid Spanish classes. But when it's the whole Spanish department out...
Student called me over. With trepidation I approached. But I was pretty sure it wasn't a Spanish question. And it wasn't.
"How can taste be soft?"
The boy showed me what prompted the question. His water bottle. Fiji water. The tag line: "The soft taste of solid rock."
For about a minute I tried to come up with some logical reply. But then I realized that we were dealing with marketing. Advertising.
Most commercials nowadays make no sense to me. So why would the tag line of this water?
I said something to the effect of marketing department trying to brand their water.
The boy turned to his friend. "I'm right." Because that's what boys do.
I walked away. There was no point in arguing. I don't think the friend believed he won the argument anyway.
Well, the boy did take out his Spanish book after. Success? (I can't say he got anything accomplished, though.)
Have you ever declared victory over an argument that there was no right or wrong to? How can taste be soft? Do commercials make sense to you nowadays (or am I the only befuddled one)?
Today's A to Z Challenge post brought to you by the letter...